The Nation That Turned Everything Into a Joke

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Eromosele's column

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If there were an Olympic event for humour, Nigerians would leave with gold.

Not silver.

Not bronze.

Gold.

Give us inflation.

We’ll make memes.

Fuel scarcity.

We’ll make memes.

Power outage.

We’ll make memes.

Heartbreak.

Memes.

Traffic.

Memes.

Bad governance.

Memes.

National embarrassment.

Memes.

Nothing escapes the Nigerian ability to laugh.

And honestly?

Sometimes that’s beautiful.

Because humour has always been one of our survival mechanisms.

When reality becomes unbearable, laughter becomes therapy.

When circumstances become difficult, jokes become medicine.

Sometimes Nigerians are not laughing because things are funny.

We’re laughing because crying would be exhausting.

But lately, I’ve started wondering:

What happens when a society becomes so comfortable joking that it struggles to take itself seriously?

Somewhere along the line, everything became content.

Everything became a skit.

Everything became a trend.

Everything became an opportunity for engagement.

And while the rest of the world watches, we participate willingly.

Sometimes enthusiastically.

One of the strangest examples is the way Nigerians portray Nigerians online.

You have probably seen the videos.

The title says:

“POV: A Nigerian mother in America.”

Then the actor suddenly begins speaking broken English.

A ridiculous accent appears from nowhere.

Every sentence sounds like it escaped from a 1980s comedy sketch.

The mother becomes loud.

Uneducated.

Confused.

Aggressive.

And most importantly:

The audience laughs.

The funny thing is that millions of Nigerian mothers are teachers.

Doctors.

Professors.

Lawyers.

Business owners.

Engineers.

Researchers.

Yet somehow, the version that constantly goes viral is the caricature.

The stereotype.

The joke.

You see it everywhere.

“POV: Nigerian parents at parents’ evening.”

They’re shouting.

Embarrassing their children.

Mispronouncing words.

Behaving irrationally.

“POV: Nigerians at the airport.”

Chaos.

Noise.

Confusion.

“POV: Nigerians in America.”

Suddenly everyone forgets English.

Despite English being Nigeria’s official language.

And before anybody misunderstands me:

I am not against comedy.

I love comedy.

Some of these videos are genuinely hilarious.

The issue isn’t humour.

The issue is repetition.

Because after a while, a joke stops being a joke.

It becomes an identity.

Think about it.

If the only stories people hear about a group are jokes, eventually the jokes become reality.

Not actual reality.

Perceived reality.

And perception is powerful.

This is how stereotypes survive.

Not because they are accurate.

But because they are repeated.

Again.

And again.

And again.

Until people stop questioning them.

The strange thing is that Nigerians often complain about how we’re perceived abroad.

Then we spend hours online reinforcing those same perceptions ourselves.

We complain about being seen as scammers.

Then celebrate “Yahoo Boy” culture.

We complain about being seen as unserious.

Then turn everything into a skit.

We complain about negative stereotypes. Then help produce them. For free. In HD. With ring lights.

And sometimes I wonder if we’ve become too comfortable being the punchline.

Humour should be a mirror.

Not a prison.

It should help us understand ourselves.

Not reduce us.

The danger isn’t that Nigerians laugh.

The danger is that we sometimes laugh without asking what exactly we’re laughing at.

Or who benefits from the joke.

Or whether the joke eventually becomes the story.

Because nations are built on stories.

America has stories.

Britain has stories.

China has stories.

India has stories.

Nigeria has stories too.

The question is:

Which stories are we choosing to tell?

Are we only the country of loud parents and funny accents?

Only the country of skits and memes?

Only the country of chaos packaged as entertainment?

Or are we also the country of Nobel Prize winners?

Inventors?

Writers?

Doctors?

Engineers?

Entrepreneurs?

Athletes?

Scientists?

Artists?

Innovators?

The truth is we are both.

But one version trends more easily.

And that’s the version the algorithm keeps rewarding.

Perhaps that’s why this matters.

Because the world often sees us through the stories we amplify the most.

And if we consistently present ourselves as a joke, we shouldn’t be surprised when people struggle to see anything else.

Humour is a gift.

A powerful one.

It has helped Nigerians survive things that would break many societies.

It has kept people smiling through hardship.

It has created careers.

Communities.

And joy.

But every gift can be overused.

And every strength can become a weakness.

Especially when it becomes the only language we speak.

So laugh.

Make jokes.

Create memes.

Post skits.

Enjoy the humour.

God knows we need it.

But every now and then, remember that a nation cannot live entirely as a punchline.

Because if we joke about everything long enough, one day we may discover that nobody remembers the joke.

Only the stereotype.